Everyday use
IQOS and the Lighter Habit: How Your Smoking Rituals Change
The pat of the pocket, the flick of the lighter, the tap of ash. What replaces each part of the cigarette ritual with an ILUMA i...
iqoserSwitching
Plain guides to the IQOS ILUMA i ONE and TEREA: how to use it, choosing a blend, city-by-city notes, what heated tobacco is and isn't, and how to quit smoking altogether. Written for adults who already smoke.
ILUMA i ONE
Your First Week With IQOS ILUMA i ONE, Day by Day
Day one is about the vibrations. By day seven you'll know your blend and your charging rhythm. A diary-style guide to the first week with an...
Everyday use
Switching From Cigarettes to IQOS: What the First Two Weeks Are Like
The taste is different, the puff is different, and using both undoes the point. An honest guide to the first fortnight of switching, for smokers who...
Noida
TEREA in Noida: Matching Your Cigarette Taste to a Blend
Smoke plain tobacco, menthol or click-capsule cigarettes now? Here's which TEREA blend to start with for each, what won't feel the same, and a sensible first...
Cost
IQOS Cost in India: Work It Out Against Your Own Cigarette Spend
Device upfront, sticks every day, and your own cigarette spend. A fill-in-the-numbers guide to whether IQOS costs you more or less, at today's prices.